Gather By - Medicinal Honey Agribusiness Australia

Sales Director

Matt generates revenue for Gather By through sales of Gather By’s unique Bioactive+ Australian Manuka™ honey to the local, national and global market through the MHC (Medicinal Honey Channel). He is also responsible for the sales of Gather By’s Medicinal Clonal Selection™ (MCS) plants and partnering with landholders/farmers and prospective growers to grow Gather By’s Medicinal Honey Forests (MHF) to produce medicinal and therapeutic honey. 

Matt is an innovator and inventor with extensive experience in conceiving, funding and commercialising pioneering projects across diverse industry sectors, technology groups and targeted geographic markets including mobility, security, data management & strategic planning. Over his 30 years of business experience, Matt has conceptualised, founded and established multiple innovative start-up companies and has been CEO of multiple established organisations with two of these being public multi-national companies in both Sydney and New York. Co-founder of Gather By, Matt has lead and grown this innovative business where his experience in sales and marketing as well as well as leading the delivery of large-scale global projects to world market is reflected in the Gather By’s closed-loop, regenerative agribusiness model. Matt happily lives in East Ballina in the Northern Rivers of NSW and has a Bachelor of Business Administration from The City University of New York & also an IT diploma.

Finance Manager

Lee provides corporate advisory and strategic advice to Gather By and also develops innovative financial and MHF modelling for the company.  Lee manages creditors and debtors, prepares financial accounts for the Board, assists in procuring R&D funding and is also involved with export documentation and compliance.

Lee has a Bachelor of Commerce majoring in Accounting and Finance and has post graduate qualifications in Applied Finance. He has extensive experience as both a corporate adviser and strategist, as well as an investor across a range of industries. He is a specialist in corporate and institutional analysis, corporate advisory, private equity, risk management, equity and debt capital markets and operational management. Lee has been responsible for multi-billion dollar portfolios of corporate and banking institutions with substantial credit approval authorities. Lee lives in Sydney NSW.

Marketing, Communications & IT Manager

Francesca is the Marketing, Communications & IT Manager for Gather By and is responsible for increasing brand awareness and incremental sales locally and nationally. She provides a unique blend of specialist business strategy, brand building, business process engineering and IT software design as well as the strategy, design and implementation of key marketing projects.

 Francesca has a degree in IT and 30 years of experience in sales, marketing and communications across the public, private and corporate sectors, spanning industries such as the Australian Stock Exchange, Hospitality, Tourism, IT, Telecommunications and Utility Infrastructure. Francesca is a visionary community leader, and as well as having pioneered areas of sustainability, she also heads up two community organisations in the Northern Rivers. She is also a business coach, online specialist, author and speaker and a Northern Rivers local of 25 years where she has created a bio-diverse 100 acre eco-retreat in Binna Burra where she lives and has undertaken significant rainforest regeneration projects.

Operations Director

Matt is responsible for all aspects of the production of Gather By’s unique, high-value medicinal and therapeutic honey, including acquisition, delivery, storage, warehousing in Gather By’s Ballina facility, filling and also packing to a world-premium standard under HACCP and BQUAL certification.

Matt has extensive operational management experience across a diverse range of industries including technology, mobility, security, data management & business strategy. With 3 decades of business experience across the private and corporate sectors, Matt has led multiple companies from inception to production, and has also been responsible for resurrecting some businesses to becoming fully operational again. Matt’s experience in information security, product authentication & chain-of-custody is reflected in the Gather By’s closed-loop, regenerative agribusiness model. Matt happily lives in East Ballina in the Northern Rivers of NSW and has a Bachelor of Business Administration & also an IT diploma

R&D, Plantings & Nurseries

Martin is responsible for further progressing Gather By as a leading organisation in R&D to produce high-value medicinal and therapeutic honey.  He manages the Gather By MHF plantings, nurseries and plant production while also supporting Matt in Operations to store and produce Gather By’s unique Australian Manuka honey. Martin also co-ordinates and documents the field operations of the MHF system and MCS plant outs. 

Working across plantation design, management and sustainable operations, Martin’s strengths allow Gather By to optimise plantation and bee health for high medicinal honey potency and yields. Martin is highly experienced in MHF, nectar testing and is hands-on in plantations, quality controls, projects and documentation.

Martin has a degree in Applied Sciences and his Environmental Management & Sustainable Development qualifications bring a practical, research approach to the team. Martin has an extensive background in technical support services, field support, technical trainings, design reviews, quality assurance, safety, scheduling and protocol development in fields such as solar photovoltaics, manufacturing and dairy farming. Martin lives in the Northern Rivers NSW.

Grower Manager

Kerry is a commercial Grower of our Medicinal Honey Forests (MHF) and assists Gather By in providing support, guidance and wisdom to prospective Growers contemplating a MHF installation.

Kerry has a lifelong passion in natural therapies, sustainable living and responsible agriculture which has combined with her professional background in Sales, Customer Service & CRM systems.  Kerry also has a background in leadership programs to help drive behavioural and cultural change within organisations.  Kerry lives on her property in Chambigne, Northern NSW with her partner and together they grow a commercial MHF with Gather By.

Marketing, IT & Administration

Balbina is in charge of the administration and IT support for the Sales, Marketing and Communications teams. She is also actively involved in the Marketing & Sales strategy for Gather by. 

Balbina has a degree in Media, Logistics & Marketing and has a global background in sales, marketing, communications and IT and also has extensive experience in executive administration and customer relations across industries such as Hospitality, Real Estate and Transportation. Balbina lives between Europe and Australia and is currently based in Warsaw, Poland

Finance

Edina is in charge of Gather By’s financial & accounting administration.

Edina has a degree in Accounting as well as a degree in Business Administration and Management and has extensive experience across various accounting and accounts payable fields. Edina lives in Sydney NSW.

Sales, Marketing & Communications 

Amelia is in charge of fulfilling online & retail shop orders both domestically and internationally, distribution, maintaining the retail shop and also assisting the marketing & communications team.

With a degree in Public Relations and Business Studies, Amelia has a background as an executive and senior account executive and brand ambassador at leading public relations consultancy firms including providing counsel to public and private sector organisations, internal and external communications strategies as well as crisis and reputation management, change management, strategic marketing management and business incubation. She also has experience in managing and building client relationships in a range of industries including health, aged care and financial services. Amelia lives in the Northern Rivers at her family’s MHF farm and has a passion for sustainable, regenerative agribusiness.

Chief Executive Officer
Chair of the board
Executive Director

Matt is the passionate and visionary founder of Gather By, with a successful track record in conceptualising and actualising innovative, large-scale global projects. Heading up the commercialisation, market development, supply chain security, sales & marketing and new technology ventures, Matt’s expertise lies in building stakeholder value.

Non-Executive Director

Tony has brought a successful track record and years of experience in marketing, advertising and brand building, to Gather By. He, together with his partner Ruth, are currently implementing the Medicinal Honey Forest ™ on his beautiful estate in Byron Bay for the purpose of producing medicinal and therapeutic honey.

Chief Science Officer
Non-Executive Director

Gary is a non-executive Director, bringing 25 years of applied scientific research experience to Gather By. Gary heads all things molecular for plant-based research and IP processes working with the team in prioritising valuable honey bee research for actioning.